sales increase
time to results
sector
Modesque
Modest Fashion, Ecom
Website, CRO, SEO
Modesque is a UK-based modest fashion brand with a genuine product, a clear audience and real ambition for growth. But their ecommerce website wasn’t reflecting any of that.
Visitors were arriving but not converting. The website didn’t build enough trust, the product pages weren’t optimised for conversion, and the overall customer journey had too many points where potential buyers dropped off before completing a purchase.
The brand had the quality. The online presence wasn’t communicating it.
Before making any changes, we reviewed the full customer journey. From how visitors were arriving, to what they were doing on the site, to where they were leaving without buying. We identified three core areas that were costing Modesque sales every day.
We redesigned key pages around conversion. Improving layout, imagery presentation, product page structure, calls to action and the checkout experience to make the path to purchase clearer and more trusted.
We rewrote the product pages, category pages and homepage copy to speak directly to the Modesque customer. Addressing their specific values, preferences and purchase motivations.
We implemented on-page SEO improvements across product and category pages. Optimising for the search terms Modesque’s customers were using to find modest fashion online.
Within 30 days of launching the new website and implementing the conversion and SEO improvements, Modesque reported a 103% increase in sales.
Not traffic. Not rankings. Sales.
Modesque already had visitors. The opportunity wasn’t in driving more traffic. It was in converting the traffic they already had.
Rewriting product and category page copy to speak directly to the Modesque customer had a measurable impact on purchase decisions.
Conversion improvements can work within days of going live. That’s why we always fix the foundation before we grow the traffic.
If your website is getting visitors but not converting them into customers, the opportunity may be closer than you think. Book a free strategy call and we’ll review your current website before we speak.
